6 June 2024 | Network

Virgin Australia maiden Uluru service takes off with epic three-day sale

  • Virgin Australia today commences flights between Melbourne and Uluru with the airline’s first Brisbane-Uluru service set to take flight from tomorrow.
  • Virgin Australia has dropped a mammoth Uluru sale with fares from $119 one-way*, available here now until 11:59pm AEST this Saturday 8 June 2024.
  • Velocity Frequent Flyer’s 12-million members will also now be able to earn and redeem Points on flights to Uluru, creating more value for travellers.
  • The new services, launched in partnership with the NT Government and Voyages Indigenous Tourism Australia (operators of Ayers Rock Resort, Uluru), will inject more than 62,000 seats per year to the Red Centre, adding to the nation’s $6bn Indigenous tourism economy.
  • The sold out maiden flight, VA 1681, will depart Melbourne at 12:30pm today, with First Nations performers and celebrity guests celebrating the new gateway between Melbourne and Uluru.
  • Virgin Australia will host a launch event at Uluru this evening with Platinum-selling ARIA award-winning singer, Budjerah, headlining a surprise performance for guests in attendance.


Thursday 6 June 2024: For the first time in history, Virgin Australia today commences flights between Melbourne and the nation’s Spiritual Heartland, Uluru, with the airline’s maiden Brisbane-Uluru service set to take flight from tomorrow.

Launched in partnership with the Northern Territory Government and Voyages Indigenous Tourism (operators of Ayers Rock Resort, Uluru), the new services will add 62,000 seats to the Red Centre each year, while supporting the growth of the Indigenous tourism sector which contributes almost $6bn^ to the national visitor economy.

The increased access and tourism will also benefit Indigenous employment and training at Ayers Rock Resort, where over 30 per cent of the workforce identifies as Indigenous or Torres Strait Islander - making it one of the largest Indigenous employers in the Australian tourism sector.

Connecting the world to Uluru

Virgin Australia’s Uluru services will also create a new convenient gateway for travellers from Victoria and Queensland, while opening one of Australia’s most recognisable landmarks to more than 600 cities around the world through Virgin Australia’s codeshare partnerships with major airlines including Qatar Airways, Singapore Airlines, United Airlines and more. Codeshare flights to Uluru will also mean international tourists can travel on a single ticket, creating a seamless journey to the Red Centre when they visit Australia.

The flights will be operated using Virgin Australia’s Boeing 737 aircraft, with up to 182 seats on every flight, including three seating choices (Business Class, Economy X (extra leg room Economy) and Economy).

Uluru sale for 72-hours only

To celebrate Virgin Australia’s new Uluru services from Melbourne and Brisbane, the airline has dropped a mammoth sale with fares available from just $119 one-way* here now until 11:59pm AEST this Saturday 8 June 2024.

And for a limited time, Ayers Rock Resort is offering accommodation from just $230+ per night for stays of three nights or longer, including complimentary buffet breakfast for two.

For Australian travellers wanting to nab a cashless flight to Uluru, Velocity Frequent Flyer’s 12-million members can now experience all the cultural hotspot has to offer from just 9,400 Velocity Points one-way.

Celebrity guests and First Nations artists headline celebrations

Australian World Music Star and renowned First Nations entertainer, Mitch Tambo, will perform alongside First Nations DJ, SVVLO, at a special departure gate party the airline will hold at Melbourne Airport for 182 guests travelling on the sold-out maiden flight.

VA1681, will depart Melbourne at 12:30pm, landing in Uluru at 3:40pm local time, where VIP guests will be escorted to a welcome event at the Ayers Rock Resort's famous Wintjiri Wiru platform. Headlining entertainment at the event will be Platinum-selling ARIA award-winning singer, Budjerah, who will surprise guests with a performance of his aptly named hit song 'Ready For The Sky'.

Business, sporting, lifestyle and fashion personalities will also join the first flight from Melbourne, including Rebecca Judd, Natalie Bassingthwaighte, Jett Kenny, Michelle Bridges and more.


Virgin Australia CEO, Jayne Hrdlicka, said the launch of Virgin Australia Uluru services marks a very special milestone for the airline.

“Uluru is an incredibly important destination for Virgin Australia as one of the most iconic cultural landmarks in this country and a much-loved place for holiday makers to visit from all over the world,” said Ms Hrdlicka.

“We are proud to be connecting Australians to Uluru as part of our ongoing mission to provide more value and choice to travellers. We know the return of Virgin Australia Uluru services will be welcome news for our people, tourism partners, guests, and our more than 12-million Velocity members, who can now earn and redeem Points on these services.

“Thanks to our wonderful partnerships with some of the world’s leading airlines, including Qatar Airways, Singapore Airlines and United Airlines, we will now connect Uluru on a single airline ticket to more than 600 cities around the world, opening a new gateway for international tourists to explore Australia’s iconic Red Centre,” she said.

Speaking of the Virgin Australia Uluru sale, Ms Hrdlicka said: “We are very excited to launch our Uluru sale today, giving Australians the opportunity to visit Australia’s Red Centre from just $119 one-way, which is incredible value. We expect the fares to sell out quickly, so I encourage Australians thinking about visiting Uluru to jump on our website before they are gone.”

Voyages Indigenous Tourism Australia CEO, Matt Cameron-Smith said: “To see Virgin Australia planes touching down in Uluṟu again is a huge thrill - this is a landmark moment that underscores the boundless appeal of the Red Centre. We’re excited to have even more visitors experience the wonders of Uluṟu, along with culturally-immersive experiences like Sunrise Journeys and Wintjiri Wiṟu, through Virgin Australia's extensive network."

NT Minister for Tourism and Hospitality, Joel Bowden said: “Palya! And welcome to Uluru to Virgin Australia and their passengers from Victoria and Queensland. The Territory Government is delighted to welcome you to Uluru.

“Whether you’re touring around the base of Uluru, enjoying sunrise or sunset or taking in the award winning Wintjiri Wiru experience, Uluru is the heart of the Territory’s Red Centre

Melbourne Airport CEO, Lorie Argus, said the new service would help more people discover Australia’s Red Centre.

“This new service will not only provide convenient connections between Melbourne and Uluru, but also from Tasmania, New South Wales, the ACT and international destinations through our single terminal precinct,” said Ms Argus.

“Having Virgin Australia fly this route is fantastic news for travellers because it provides more choice and opportunity explore our country’s vast interior.”

Virgin Australia’s two new services to Uluru come as the Northern Territory’s peak tourism season (May to October) kicks off.

Melbourne - Uluru Up to 4 services per week (Tue, Thu, Sat, Sun) Up to 3,100 seats (during peak season) Thursday 6 June 2024
Brisbane - Uluru 3 services per week (Mon, Wed, Fri) 2,300+ seats  Friday 7 June 2024


Virgin Australia Uluru flight network and connections

Travellers can fly to Uluru with Virgin Australia through convenient connections from Sydney, Adelaide, Perth, Canberra, Launceston, the Gold Coast, Cairns and Townsville via Melbourne and Brisbane.

About Voyages Indigenous Tourism Australia: Voyages is a wholly-owned subsidiary of the Indigenous Land and Sea Corporation (ILSC) established to undertake tourism business on its behalf. Voyages promotes responsible tourism while offering unique experiences and cultural immersion in spectacular locations around Australia including Ayers Rock Resort in the Northern Territory and the Mossman Gorge Cultural Centre in Tropical North Queensland. Voyages works closely with local communities, respecting Indigenous culture and Country while providing employment, training and economic opportunities to Aboriginal and Torres Strait Islanders. Both Ayers Rock Resort and Mossman Gorge Cultural Centre are EcoTourism and Respecting our Culture certified.    

Virgin Australia Uluru sale fares

One-way domestic sale fare highlights in both directions (Economy Lite)

  • Brisbane (BNE) <> Uluru (AYQ) from $119
  • Melbourne (MEL) <> Uluru (AYQ) from $119
  • Sydney (SYD) <> Uluru (AYQ) via Melbourne (MEL) from $189
  • Cairns (CNS) <> Uluru (AYQ) via Brisbane (BNE) from $189
  • Hobart (HBA) <> Uluru (AYQ) via Melbourne (MEL) from $199
  • Townsville (TSV) <> Uluru (AYQ) via Brisbane (BNE) from $209


*Virgin Australia Sale ends 11:59pm AEST Saturday 8 June 2024 unless sold out prior for selected one-way flights on selected travel dates in 2024 and 2025 for Economy Lite and Choice fares only. Travel periods apply and fares are subject to availability. Fare example is for a one-way Economy Lite fare departing Brisbane or Melbourne to Ayers Rock for travel periods starting 9 July 2024 to 2 April 2025. Price is based on the fare booked on virginaustralia.com. Seats are limited and may not be available at peak times or on all flights. Payment surcharge may apply. Seat selection and checked baggage are not included in Economy Lite fares. For full terms and conditions or more information, visit www.virginaustralia.com.

+Ayers Rock Resort Offer - Terms and conditions. Subject to availability. Price is based on Standard Room at Outback Hotel for two people. Must be booked by 1 July 2024. Offer is non-refundable and no changes are permitted. Offer is valid for travel between 1 November 2024 – 31 March 2025. Alternative prices apply to other hotels and room types. Children 15 years and under stay free using existing bedding. Additional fee for breakfast applies to children. More information: https://www.ayersrockresort.com.au/offers/EOFY2024